Based in NYC. Trusted worldwide.

Revenue systems

Turn SaaS traction into predictable revenue.

for scaling SaaS.

I build data-backed revenue systems for SaaS companies turning traction into predictable ARR. For over a decade, I've helped teams find what's actually blocking growth and fix it. Through Altanom, I work with SaaS founders on acquisition, retention, pricing, and the systems connecting them.

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20,000+ Hours Helping SaaS Companies Grow

Trusted by businesses around the world.

Trusted by SaaS companies around the world.

Marketing leadership. Proven in practice.

Measurable growth,

not measurable activity.

I help SaaS and tech teams build the systems behind stronger acquisition, activation, retention, and revenue. That work has produced results such as 4X ARR growth, a 120% increase in sales qualified leads, an 80% reduction in churn, and full customer acquisition systems built from the ground up. Including vetting, hiring and training cross-functional teams.

"Dan has been an exceptional addition to our team and a great leader. He is highly knowledgeable about SaaS, marketing, copywriting, strategy and revenue analysis."

Mumshad Mannambeth

CEO

KodeKloud

"Dan was a dream to work with. He onboarded so fast and immediately took ownership of the project, providing valuable advice, guidance and insights. Highly recommend him for any marketing project."

Shakira Williams

COO

Datashake

"Within the first week of working together, Dan identified several areas in our funnel & business that we could immediately take action on for an improved customer experience & ROI."

Chelsea Winstead

Co-Founder

HerHQ

"My company would not be where it is now without Dan."

Paul Hill

CEO

Server Academy

"Dan's work was excellent and he's a great guy to work with as well, would highly recommend his fractional CMO service."

Sam Martin-Ross

CEO

Digital Uncut

"Dan is a great marketer and copywriter, and deeply understands the principles behind persuasive digital marketing."

Seth Viebrock

CEO

o8 Agency

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Good decisions come first.

Good decisions first.

Everything else follows.

SaaS growth gets expensive when positioning, acquisition, activation, retention, and sales are treated as separate projects. I help founders decide what to fix first, where to focus, and how the pieces connect into one revenue system.

Diagnosis First

Strategy before tactics.

Every recommendation starts with your market, buyer, product, funnel, lifecycle, and revenue goals. The focus is on the few moves most likely to improve acquisition, activation, retention, and ARR.

Diagnosis First

Strategy before tactics.

Every recommendation starts with your market, buyer, product, funnel, lifecycle, and revenue goals. The focus is on the few moves most likely to improve acquisition, activation, retention, and ARR.

Revenue Focus

Outcomes over activity.

Growth is measured by better customers, stronger conversion, faster activation, lower churn, and clearer revenue visibility. Activity only matters when it changes how revenue is created, captured, and retained.

Revenue Focus

Business outcomes over marketing metrics.

Revenue Focus

Outcomes over activity.

Revenue Focus

Outcomes over activity.

Senior Partnership

Work directly with me.

Every engagement is led by me from diagnosis through execution. You get senior strategy, hands-on buildout, and clear decisions without account managers, junior layers, or bloated agency process.

Senior Partnership

You'll work directly with Dan.

Every engagement is led by Dan from strategy through execution. No handoffs, no account managers, and no layers between you and the person responsible for your results.

Senior Partnership

Work directly with me.

Every engagement is led by me from diagnosis through execution. You get senior strategy, hands-on buildout, and clear decisions without account managers, junior layers, or bloated agency process.

Senior Partnership

Work directly with me.

Every engagement is led by me from diagnosis through execution. You get senior strategy, hands-on buildout, and clear decisions without account managers, junior layers, or bloated agency process.

Schedule a Strategy Call

The Altanom Approach

Strategic Advisory Path

A clear path from

traction to ARR.

Every SaaS company grows differently, but the work starts the same way: understand the market, find the bottlenecks, prioritize the highest-impact moves, and build the revenue system around them.

Stage 1

Revenue System Diagnostic

I analyze your positioning, funnel, acquisition channels, lifecycle, sales motion, pricing, and revenue data to identify what's driving growth, what's blocking it, and where the biggest opportunities are. You get findings ranked by revenue impact.

Diagnostic

Revenue Audit

Stage 1

Revenue System Diagnostic

Diagnostic

Revenue Audit

Stage 2

Revenue Roadmap

I turn the diagnostic into a focused plan with clear priorities, messaging direction, channel strategy, lifecycle improvements, execution milestones, and the operating rhythm needed to move revenue.

Roadmap

Growth Plan

Stage 2

Revenue Roadmap

I turn the diagnostic into a focused plan with clear priorities, messaging direction, channel strategy, lifecycle improvements, execution milestones, and the operating rhythm needed to move revenue.

Roadmap

Growth Plan

Stage 3

Build & Execution

I lead execution across positioning, acquisition, activation, retention, analytics, and sales alignment, building the systems the roadmap calls for and getting them running.

Execution

Systems Buildout

Stage 3

Build & Execution

I lead execution across positioning, acquisition, activation, retention, analytics, and sales alignment, building the systems the roadmap calls for and getting them running.

Execution

Systems Buildout

Stage 4

Ongoing Advisory

Senior revenue leadership on retainer. I stay involved as the system matures, reviewing performance, adjusting priorities, and making the calls that keep growth compounding, without hiring a full-time executive.

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Advisory

Revenue Leadership

Stage 4

Ongoing Advisory

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Advisory

Revenue Leadership

FAQ

Before

we engage.

Clarity on scope, process, and what working with me looks like.

Do you only work with SaaS companies?

What does working together look like?

What happens after the diagnostic?

How much does this cost?

Do you work with internal teams or agencies?

Is Altanom an agency?

Do you only work with SaaS companies?

What does working together look like?

What happens after the diagnostic?

How much does this cost?

Do you work with internal teams or agencies?

Is Altanom an agency?

Next Steps

Let's diagnose your revenue system.

Your SaaS has traction. The question is what turns it into predictable revenue. Schedule a strategy call to talk through where you are, find the highest-impact opportunities, and see whether working together makes sense.

Schedule a Strategy Call

Next Steps

Let’s diagnose your GTM.

Schedule a Strategy Call